YouTube partners with Prince William’s Earthshot Prize

YouTube and Prince William’s Earthshot Prize announced a partnership in May 2023 to raise awareness of climate solutions. The partnership will include a series of videos featuring the Prize’s winners and nominees, as well as a dedicated channel on YouTube.

The Earthshot Prize is a £50 million ($63 million) global prize fund that was launched by Prince William in 2020. The Prize aims to find and reward 15 “solutions to the world’s greatest environmental challenges” by 2030.

The partnership with YouTube will help to amplify the Prize’s reach and to inspire people around the world to take action on climate change. The videos will be hosted on the Earthshot Prize’s dedicated YouTube channel, which has already amassed over 100,000 subscribers.

The first video in the series, which was released in June 2023, features Prince William and Earthshot Prize winner, Sigrid Kaag, discussing the importance of climate action. The video has already been viewed over 1 million times.

The partnership between YouTube and the Earthshot Prize is a significant step in the fight against climate change. By using the power of video, the partnership can reach millions of people around the world and inspire them to take action.

Here are some of the benefits of the partnership between YouTube and the Earthshot Prize:

  • It will help to raise awareness of the Prize and its mission.
  • It will provide a platform for the Prize’s winners and nominees to share their stories and solutions.
  • It will inspire people around the world to take action on climate change.

This is a great partnership and I’m excited to see how it will help to raise awareness of climate solutions.

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