What are your thoughts on the future of Rakuten Advertising?

I think the future of Rakuten Advertising is bright. The company has a strong track record of growth and innovation, and it is well-positioned to continue to grow in the years to come.

Here are some reasons why I am bullish on Rakuten Advertising’s future:

  • Strong growth: Rakuten Advertising has been growing rapidly in recent years. In 2022, the company’s revenue grew by 25%. This growth is being driven by a number of factors, including the company’s expanding global reach, its focus on innovation, and its strong partnerships with publishers and advertisers.
  • Innovation: Rakuten Advertising is constantly innovating. The company has a strong track record of developing new products and services that help its partners grow their businesses. In recent years, the company has launched a number of new products, including its Affiliate Forecasting tool, which helps advertisers plan and optimize their affiliate campaigns.
  • Strong partnerships: Rakuten Advertising has strong partnerships with publishers and advertisers around the world. These partnerships give the company access to a large and engaged audience, which helps it to deliver results for its partners.

Overall, I think Rakuten Advertising is a well-positioned company with a bright future. The company has a strong track record of growth, innovation, and partnerships, which I believe will help it to continue to grow in the years to come.

Here are some specific areas where I think Rakuten Advertising has the potential to grow in the future:

  • International expansion: Rakuten Advertising is already a global company, but I think it has the potential to expand its reach even further. The company has a strong presence in Asia, but it could do more to expand its presence in North America and Europe.
  • New product development: Rakuten Advertising is constantly innovating, and I think it has the potential to develop even more new products and services that help its partners grow their businesses. For example, the company could develop new products that help advertisers target their campaigns more effectively or that help publishers monetize their content in new ways.
  • Acquisitions: Rakuten Advertising could also grow through acquisitions. The company has the financial resources to acquire other companies that could help it to expand its reach, develop new products, or improve its existing products and services.

I am excited to see what the future holds for Rakuten Advertising. I believe the company has the potential to be a major player in the digital advertising industry.

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